Edward Genocchio

Edward Genocchio is a Shareholder at GLMR, a leading independent intellectual property firm with offices in Sydney and Brisbane, providing a full range of services in relation to patent, design, and trade mark rights in Australia, New Zealand, South Pacific, and South East Asia. GLMR has had outstanding success and is fast becoming the IP Boutique of choice for complex strategy advice in Australia.

Edward is one of the most Senior Registered Australian and New Zealand Patent Attorneys and Registered Australian Trade Mark Attorneys with more than 25 years experience one of only a few such patent attorneys in Australia. He has been the Principal Manager of the Patent and Design Lodgements Group and a Lead Principal of the Engineering ICT Group of Australia’s largest IP firm.

His practice covers a broad range of industries, such as, consumer and medical products, power generation, AgTech, sanitary ware, food services, packaging, robotics, sports and fitness, construction, mining and the military.

Edward holds a Bachelor of Mechanical Engineering, a Masters of Industrial Property and a Masters of Legal Studies. His practice specializes in global portfolio management, branding, contentious matters, oppositions, enforcement and commercialization.

He is often called upon to apply his extensive experience in engineering, IP law, litigation and business mentoring to formulate local and international multi-country IP strategies for individuals, start-ups, SMEs, Universities, multi-national corporations and law firms.

Edward is a member of the Institute of Patent and Trade Mark Attorneys of Australia (IPTA), Intellectual Property Society of Australia and New Zealand (IPSANZ), American Intellectual Property Law Association (AIPLA), Asian Patent Attorneys Association (APAA), International Trademark Association (INTA) and the Institute of Managers and Leaders Australia and New Zealand (IML ANZ).